Lefosse Advogados advises Treecorp Investimentos on the sale of shares of Zee.Dog to Petz, in a R$715 million transaction
Lefosse Advogados advised private equity fund manager Treecorp Investimentos on the sale of shares issued by Zee.Dog, a brand of premium products aimed at pets with outstanding performance in e-commerce, in the sale to Petz, the market leader in the sector, in a transaction of R$715 million. The current shareholders of Zee.Dog will be entitled to 5.7% of Petz, which will receive R$ 615 million in the first tranche: 87% in shares and 13% in cash. In the second tranche, Petz will receive R$ 100 million in five years. Zee.Dog estimates a turnover of R$ 230 million in 2021, with 58% of sales through digital means.
“Our performance in this relevant deal strengthens the firm’s multidisciplinary strategy and our solid expertise in operations involving publicly-held companies and private equity funds in Brazil and abroad”, comments Rodrigo Junqueira, managing partner of Lefosse Advogados, who worked in the negotiation with the partner André Ziccardi and associate João Pedro Pizarro.
The transaction shows the strong presence of Lefosse in negotiations of promising segments in the country. On the technology front, last month, the office also assisted Kabum and its partners in negotiating the technology and games e-commerce platform with Magazine Luiza, considered the largest transaction in the history of electronic commerce in Brazil, surpassing the agreement between Submarino and Americanas, in 2006, with an operation in the amount of R$3.5 billion.
Still on the technology front and the IPO sector, the firm’s role in the initial offers of companies and online platforms – such as Enjoei and GetNinjas – has been outstanding, with combined transactions exceeding R$1.5 billion. According to data provided by the Spanish consultancy TTR (Transactional Track Record), the number of mergers and acquisitions in Brazil between January 1st to July 15th, grew 63% compared to the same period in 2020. The number of transactions increased from 65 to 106.
About Lefosse Advogados
Lefosse Advogados is a full-service law firm that offers specialized consultancy in all legal practices. The firm has a substantial amount of experience in sophisticated legal services in national and international business. Lefosse employs more than 300 professionals in the legal body and is recognized in the main rankings and global legal awards such as Chambers Brazil 2021, The Legal 500 and Elite Office 2021 by Latin Lawyer. Lefosse’s business is built on diversity and our professionals have extensive experience in strategic markets. The firm adopts a multidisciplinary practical approach in the areas of law.
Practices: Corporate and M&A, Capital Markets, Tax, Banking and Finance, Private Equity, Compliance, Real Estate, Wealth Planning, Restructuring and Insolvency, Dispute Resolution and Arbitration, Labour, Competition and Antitrust, Tech, Data Protection and IP, Anti-Corruption and Regulatory Investigation, Environmental, Public Law and Regulation, Corporate Penalty, Energy and Infrastructure, Investment Funds and Oil and Gas.